Let the pink tag lead you to greater profits.

Healthy Heifer™ helps you increase profits by lowering health costs and achieving more consistent, heavier and healthier heifers and calves. Plus, improved reproduction means faster genetic improvement in your herd. Emphasizing prevention—not treatment—Healthy Heifer focuses on five key management areas: prenatal care, colostrum management, nutrition, vaccination, and growth and development. Each heifer also receives a distinctive pink ear tag to identify its veterinarian-verified status.